Women's Empowerment via Entrepreneurship: The 3-Step Game Plan To Smart Financing and Digital Strategy by Dr. Kyla L. Tennin


Video Transcription

My name is Doctor Kyle Tennen and I'm the chair for President Global Ceo of Lady Mirage Global Inc um it's our parent holding corporation. Um It's our main company. We have a number of subsidiary companies as well.Um What I like to talk about today is entrepreneurship um which is a catalyst for women's empowerment. Um I like to define empowerment as basically equipping someone with something in order to get to the next level of whatever they're trying to get to or achieve. And so entrepreneurship, I like to use as a vehicle to empower women and how to equip women. Um I like to use digital strategies, trainings, technology, um business transformation, those things. So what I'm gonna be talking about are three different steps that can be used to empower women using entrepreneurship. And this particular talk was derived from my talk called women's empowerment via entrepreneurship, how to set up and start a business repositioning to lucrative self-employment work.

But I combine both of these talks into one for today's session. But essentially, I'm gonna be talking about financing your entrepreneurial idea or your entrepreneurial dream, particularly using digi digital strategy. Since we are now in the times of COVID-19 um to help either entrepreneurs or corporations um or even my passion of women excel to their next level. So we need to be online since recessions pandemics epidemics, uh monkeypox, all these different things are going on in the world.

And sometimes we actually can't go into brick and mortar locations to go to work for the day. So we need to start thinking about digital transformation. And so that's what I'm talking about today. Uh funding your entrepreneur idea as well as using digital digital strategy in order to become empowered to get to your next level. So to empower attendees on today, I'm gonna be sharing some personal stories, strategies and resources on how you can progress in these areas, particularly to launch businesses, overcome challenges and drive career growth and companies forward including during this time of COVID-19.

So today's key takeaways are how to locate an entrepreneur opportunity, how to go from homelessness, domestic violence, recessions, other calamities to owning global corporations, which is basically my story um how to launch a business and pivot to online business with little to no money, which is what I actually did in my life.

And so um I work with a number of colleagues as you can see here, some pictures, events that I've spoken at with uh presidents of Nations, first Ladies of Nations. And you can see in the upper right hand corner, this picture here, the co-founder of Starbucks, um folks running for mayors of cities, ministers of finance in different nations, as well as ministers of entrepreneurship in different nations that I actually work with and sit on boards with.

And so this um catalyst of entrepreneurship I started probably when I was 20 years old and I've owned my company with, we have 26 subsidiaries. We are in 31 countries. We have 24 locations now and two world Headquarters, but that wasn't always my journey. And as you can see in the upper left hand corner, um President Barack Obama, as well as um a number of other people in this photo to kind of enlarge the photo for you. Um This is from the World Business Angels Investment Forum where I work with presidents of nations heads of Bank Chambers of Commerce leaders. Um Mayors, as I mentioned before, ministers of finance entrepreneurship. Um and as you can see in this picture right here, um also women who were and are currently presidents of nations. And what I do with them in these roles is I sit on different boards of directors um attend different events. Um And basically, we promote entrepreneurship, social justice, job creation and overall economic development. And as I mentioned before, this has become my life passion, uh economic development and using digital strategy to get to your next level because as I mentioned, I was homeless before um lost a child, went through three domestic violence relationships family abuse for 10 years.

So a lot of different things and I needed a way out. And so what I did was I launched a business to basically fund my way out. And I found out that jobs that I had in the past um in different corporations like Wells Fargo, bank, Wells, Fargo, financial, working with Wells Fargo, small business, suntrust banks, um Wells Fargo financial, um different institutions in different nations. And now with our main company being a management consulting firm, I get to work with hospitals and other organizations. And so now what I've learned at those companies doing management consulting is a lot of other things that can be used to promote social justice, create jobs and economic development. And in getting to this, I've been be featured in a lot of different media, did some different speaking topics um been featured in CBS NBC. Um sat on boards at Forbes School of Business and all of these things actually came about because of the adversities that I went through. And so in discussing my personal stories today, um you can look at adversity and opposition as opportunity to get to your next level.

Um And here are some of the things that I've actually accomplished, which is what I'm gonna talk about today. So for example, I don't know if this screen is locked, maybe I can make this screen a little bit bigger. Um So today, what I'm gonna be talking about is my past integrated in with why I'm doing what I'm doing today and how this can help you. And so, as I mentioned, I work with a number of investment forums that allows me to sit with kings and queens of nations, presidents of nations heads of banks so forth and so on in order to promote social justice, create jobs, economic development and also to pump financing to economies as well as to small business owners and particularly women.

Um And we also use digital strategy to help fund women's businesses and get them to their next level in life. And so I also have a small um private online business school and academy which I help use as training to get women to their next level. And I'm pulling some of all the content I'm talking about today from all these different experiences. Um and including, as you can see in this last bullet point here on this page, um I have consulting certifications from KPMG Deloitte BC G, which is Boston Consulting Group, even ACA Center specifically dealing with digital strategies, project planning, innovation, technology, and specifically digital transformation, including data analytics.

And so all that comes into play if you think about COVID-19, because we need to start thinking about how can we put our businesses and even lives as far as shopping ecommerce and the things that we do online so that we can prepare for whatever is coming next. And so here's a brief biography about myself. Um If you wanna just quickly read through, but I explained most of it here. I work with start ups Fortune 500 Companies and my bio is also on the women tech website as well. And so I'm thinking about everything that I just talked about and how I work with hospitals of hospitals, presidents of nations, um as well as banks and chambers of commerce. I wanna get into our discussion today for about 15 minutes and then we'll take 10 minutes of questions.

Um Hopefully, you can still hear me because I'm just continuing to talk on and hopefully you can still see my screen. So the goal today is to receive three elements from one organization or one financer. Um as your as your three step game plan to smart financing and digital strategy. And so smart financing is a new concept in entrepreneurship to help empower women that is now on the rise in various nations um including promoting a digital strategy to help women entrepreneurs advance and excel. And so basically these three elements that you want to look for in one organization, one accelerator, one financer at one university that has an entrepreneurship program are the finances which can be an investor, an angel investor, investment fund, and ver investment firms to be able to fund your entrepreneurial idea to get to your next level in life.

For example, maybe you lost your job due to COVID-19. Um VO involuntarily or maybe you left your job voluntarily. Um I speak to a lot of different women like single mothers um who are now are either single parents or they're stay at home moms because of the pandemic. And so now they're starting businesses particularly online to get to their next level in life. So the adversity has become an opportunity for them to follow their dream, to launch their dream business, but they still need to be empowered and empowerment means equipment like I mentioned before, which can come through training and mentoring. So that's another part of the smart financing model.

There are three main steps to the smart financing model, but there's a key element at the end, which is a bonus element. So you also need access to mentors which provide training. So if you're going into entrepreneurship, you need to learn the legal terminology, have a pitch deck.

If you want to pitch someone for finances or if you want to have a business plan to go into a bank to receive financing, you need to know about sales and marketing, lead generation. How do you plan to get customers and even branding expansion into new markets? Maybe you wanna do research or a product or service that you're starting. So you need to get your customers feedback. And um I've been mentoring for over 20 plus years. And so these are some of the things that people ask questions about. And so you need training in these areas and you don't want to go at this alone. The other thing that you need is know how expertise which can come from the financer or investor. Um They also help with digital transformation and help with digital strategy like for e commerce businesses. So you want specific investors that have the specific expertise for the business that you're starting. And so those are the three elements of the smart financing model that is now taking on wave throughout different economies, different nations and different business programs um at universities, different accelerators. But there's 1/4 element to this model that uh companies are now using and that is access to networks and that comes from the specific finance or the investor themselves to provide you with their network of investors or their network of other entrepreneurs.

So you can be around like minded people to launch your dream idea, your dream business. And so really there are four steps to the smart financing model, but there are three key elements that you need to get up and running so that you're not doing this alone and that's finances. Of course, then you need mentoring, you need specific know-how expertise and you also need access to networks. But as I mentioned, we're in the time of COVID-19 and so we just can't think about brick and mortar locations. So you need to start thinking about digital strategy.

How can you get your business or your idea online. How can you sell your product or your dream service online and still get customers. So these are things you wanna be thinking about digital products and services and offers. Essentially, you don't wanna wait for customers and clients or contracts through recruitment processes to come to you. But you want to actually create money instead of waiting for the money to come to you or to earn money. And the best way to do that is to put your products and services online and have specific digital strategies to generate leads which are basically clients and customers, which your smart financing network can help you with. And usually universities and accelerators have these different smart financing programs.

You just need to look for them. Also with being online and digital transformation, you can make money online and sell your products and services 24 hours a day, seven days a week around the country around the globe. So really the pandemic um is a shift for us into something positive if you actually think about it. Um So in considering the pandemic, different versions of the vaccination, social distancing servicing clients online, we're actually online during this conference right now. Um So if you think about just having a brick and mortar location and how it's time consuming to go to that location during the pandemic, you're cleaning things, um vacuuming, you're servicing clients, you're wearing masks. It's even better to have information online because you can also be at home or in your office location with just one or two employees and you don't have to worry about um always doing all of that inside of a brick and mortar location. So this could be like your plan B and so now this can also be another stream of revenue for you um to think about this because if we have emergencies or family emergency or if you want to take a vacation or if you wanna close your brick and mortar doors for the day because of the pandemic, you won't have to lose money because you have products and services online.

And also this means as you can see in about the seventh bullet point, you have global customers. So there's unlimited income potential. Um And everything I'm talking about today is everything that I've actually done in my businesses to create 26 subsidiaries and have businesses in numerous countries um and customers in about 60 countries. Um So this is how I sh from homelessness to going into having a main corporation and a and subsidiaries and so digital strategy and digital transformation saved me. Um But at the same time, no one was thinking about going online five years ago, although we've always been using Zoom and doing meetings online until something drastic happened. And so now we know that we can actually use online platforms to keep businesses going and even to start in scale companies inclusive, you can also have subscription and membership programs. Um Basically where you make money each month includes including of your digital products and services, which I'm gonna talk about towards the end. Um different calculations of different ways to make lucrative income online to basically incorporate this smart financing model and not always have to wait for investors.

And so in thinking about your entrepreneurship idea, uh you want to consider, what is your reasoning? What what is your why for being or wanting to go into entrepreneurship? What problem do you want to solve for men, women Children? Um Your specific entrepreneurial dream that you have, then you want to consider the entrepreneurial characteristics that you have. Um what is your product or service that you want to launch? Why do you want to become an entrepreneur? That's something else that you need to think about before you actually go into it and you actually don't have to do all these things by yourself. There are quizzes online that you can take that take like 1 to 2 minutes that will tell you if you are um great to go in and you know, if you have these characteristics to go into being an entrepreneur, they also go over digital strategy. Um Do you, would you be a great person for doing business online? What kind of business online? And then like for this entrepreneurship quiz that I put here, there are nine types um of entrepreneurs that there are within this particular quiz and another quiz that you can take.

Um There are nine different types of entrepreneurs for specific idea generations. For example, like a business leader, an innovative finan, an innovative manager, or maybe you should own a franchise or maybe the characteristics and personality that you have. You would be better at being a freelancer or home business, um entrepreneur, maybe an analyst and I'm not going to go to the next screen right away just in case you're watching the replay, you can see there are six different ones that I placed here because there wasn't enough space to place nine.

But I did put the link to this entrepreneurship quiz at the bottom of the slide. Both of them, the first page and the second page just in case you wanted to take the quiz. So as you can see, it'll tell you the difference, nine types of entrepreneurs and then the different categories. For example, if a franchise it's better for you. Should it be a delivery service? Think about doordash, think about Uber. Should it be a convenience store? Should it be a fast food restaurant? Maybe a beauty salon or a spa? But in thinking about being a freelancer, should you do counseling, consulting? Should you do photography or writing and thinking about an analyst, maybe you should go into doing taxes or be an accountant or go into it as a consultant or maybe you should be a budget, a analyst just a variety of different ideas um for generating your entrepreneurship idea.

Um And also what is your actual niche and characteristics? Now, as for me, I act actually talked a little bit about how it came back from the, came from the background of banking with different banks. I also have a background in fashion, hospitality, retail, as well as the restaurant industry. And what's interesting is that I work with all these companies now as a consultant on management consulting and digital strategy. And so things that I loved as a child and what I love doing as a passion in my early days, I actually went back to those things when I needed a way out financially and created products and services based on that. So for example, not just working at banks, but I worked at Express Health food restaurants called the Good Earth, which is in Minneapolis. Um I worked at Staybridge Suites, um women's department stores and even banks. And I took all those experiences when I became unemployed and decided how can I create products and services out of these? But also put them online to launch global corporations. And so in addition to thinking of that, um a fun fact is for example, Wells Fargo Bank, automated teller machines, they're on the North Pole.

How can I think outside of the box and put products and services and offers in front of people, communities, nations where you would never see them. For example, I work with a lot of folks that live in um say like the Philippines and Thailand and they actually don't do business online. And so they've always talked to me about Kyle. We don't know what to do about digital strategy because the way our culture is in our country, we like to um go into brick and mortar locations. So how can we use digital strategy in our country? How can we use digital strategy for women in rural areas or where you don't have internet access? Which is easy for me to understand because that's the background that I came from as a child that I grew up in a rural area. Um and even going through adversities, not having food or water or clothing. And so if you think about your adversities that you went through what you learned on your corporate jobs, your passions and skills and experiences as a child, you can actually incorporate all of those along with the quizzes that you take to find out your entrepreneurship characteristics as well as your niche.

And then what products and services you want to have and combine that with the quiz information that you come up with to make sure that you have a solid plan for moving forward. And then you wanna move into the actual idea, generation, the product and service that you want to offer. These are the things you wanna think about in addition to before you start moving into launching your idea, um seeking investors and seeking out additional training to formalize everything you also want to think about your unique selling proposition. What sets you apart from the competition?

How are you gonna do this online? Why I became an entrepreneur in entrepreneurship characteristics? Help me come up with my unique selling proposition and what sets me apart from other people. What actually sets you apart is your actual story, um your background and that needs to be incorporated into your product and service ideas. So for example, my main firm is a management consultancy, but we also help with digital strategy. The very same problems that I had in my past and how I became unemployed are the same products and services and intellectual property and an online products and services that I developed to help companies now that are going through crises or other situations on their own. And the screen is moving a little bit fast. So I'm trying to go back a little bit. And so now let me make sure I didn't skip a screen. So now I think about your unique selling proposition and the products and services that you actually want to have. You actually also want to consider business and financial plans, employee work schedules if you want to have employees or maybe it's just going to be you and you're launching a business. And you're thinking about these three different areas of the smart financing model and putting your business online or maybe you work for a corporation and you're thinking about uh entrepreneurship as well as innovation.

These are also ways that you can think about of how to create additional products and services for additional revenue streams. And on this screen, how to get started in entrepreneurship. I've mentioned the business plan before and how you need sales and marketing experience and training which can come from the smart financing model and being within a network um that offers this smart financing plan which is normally free. So for example, at our investment forum, we offer this for free where we help entrepreneurs. Uh there are some things that are paid, some things that are not, they, they are, they are also offered at universities. I'm not sure if universities have paid plans or not. But essentially you want to find one organization that offers this smart financing framework to launch your idea and get it off the ground and they will provide the financing, the mentorship, the know-how expertise and access to networks. Now, some organizations only provide some of this.

And as you can see on the screen, I talk about how to get the financing work schedules and things that you should consider. How do you plan to finance your business if you're not going through investors? In addition to that, you wanna think about payment processors. And these are some of the things that uh mentors that come inside of the smart financing framework that are offered at accelerators, business schools, investment forms, um actually talk to you about and walk you through. Um Some of this may seem like a lot, but it actually isn't when you actually have a plan in place and written down on paper and you can go through it and just basically checkmark everything off of your list as you're actually going through starting your business. Um Some other things that you want to think about as we get to the end of the presentation, it's not just only payment processors, but you want to actually think about what are their requirements for doing business online and transforming from only brick and mortar to digital strategy and digital transformation.

So some of the problems that I see with some payment processes that you wanna think about is business verification and personal identity verification. Now, if you've become laid off from work, if you've come from a background of being homeless or going through some severe adversity like I have, this is how I came up with these different frameworks, models and worksheets um based on hours of research in coffee shops um for the day where I've worked and how I found out what was required and what wasn't because with personal identity identification, what if you don't have a driver's license?

So you need to know what payment processors are looking for in order to help you transition to digital strategy and doing business online. So that you can make revenue and not have any um basically any barriers to launching your business. So some things to think about a business license, a permit. Um Some payment processors ask for credit card statements in order to help you do business online. Some of them ask for bank statements, tax statements, utility bills, your driver's license. Um So those are some things you wanna plan ahead for. You also want to think about corporate government documents, which you can find templates online for, for example, um board governance documents. Maybe you want to have a document in your business that lists um annual reports, your articles of incorporation, your certificate of incorporation with some payment processors and businesses will ask for it to ensure that you're legitimate and that you're actually in business.

Um Maybe you wanna have some documents like non-disclosure agreements when you're developing um products like I developed food and beverage products and you don't want anyone taking your idea. Um Some other things to think about is maybe you want to journal, to keep everything in one place, like journal, your results, your specific revenue goals. Um These are some other things that I've created in the past for people like plan out your week of what you're going to do. So that this doesn't seem too much to transition into your own business even to transition um some of your products and services I and ideas online. So maybe you wanna have a journal, let's say Monday, if you're working in your corporate job and you haven't been laid off. Well, let's say after work, I do a 9 to 5 and maybe I'll take a nap from 6 to 7 p.m. and then from 8 to 9 p.m. I'll work on starting my business and I'll start looking at what I need from a payment processor as Doctor Kyla mentioned then now that doesn't have to be in this order, you wanna have an order that you would go through.

So ideally, let's say Monday, I'll start taking my quizzes from eight pm to 9 p.m. And then on Tuesday, I'll find out which market I wanna serve. And then on Wednesday, I wanna start thinking about um how am I going to get my business registrations and maybe I need a business plan. And then on Thursday, maybe I'll start looking at um universities, colleges or investment forms that offer this financing framework. So I'm not trying to get training and mentorship and know how assists and finances on my own. But I can actually have a network of individuals that can help me with my plan and moving forward. And then on Friday, maybe from 8 to 9 pm after work, then I'll start bringing all of my ideas and what I learned from my corporate job, my passions from my past um the skills, talents and abilities that I have and I'll start thinking about the products and services that I want to develop.

And then maybe on Saturday for one hour, I'll start putting all this together in my journal and start thinking about which products and services I can create and then also how many of them and what do I want my prices to be? And then maybe on Monday next week, I'll start benchmarking and researching online, for example, on linkedin, using their pricing tool and seeing what type of prices my competitors are doing for their products and services, whether it's consulting or food and beverage. Um And then do I want to license these products and services or do I want to um just do consulting or do I want to sell these products and services at universities? So as you can see, so it's not a lot to transition from brick and mortar to digital or so that it's not a lot to go from being unemployed to starting your own business or so that it's not a lot to start um generating your entrepreneurship idea. While you're working in corporate, you can make a plan and have a journal for this and then go to a university or business school or an investment for that has a smart financing framework and start putting this together so that you're not doing it alone. And so it doesn't seem overwhelming and then let's say you don't want to use an investor or family or friends or a bank loan or a line of credit to get started in your business.

These are lucrative ways that my colleagues and I even my celebrity colleagues use to fund our business outside of investment funds, crowdfunding, venture capital firms, accelerators, bank loans, et cetera. So it involves speaking coaching, consulting, even hosting virtual events online. You can also do book releases online.

For example, I've done uh management journals, business journals, um business books, um how to develop your products and services. Um different things that you can use to actually fund your business. If you don't wanna go the investment route or the smart financing route, you can still do this and get up and running quickly. So just to kind of run some numbers by you, let's say you want to do a speaking engagement and get paid $1200 and do that 12 times a year and you're just only speaking, talking about your business. This can be at like a trade show at an in-person trade show that has your ideal customer. Let's say you do arts and crafts and you go to this trade show, but you also sell your products online. You can set up there where your ideal customer is, you can speak on their platform where they have, you know, 30,000 customers coming in and maybe that's all you wanna do. And then that money that revenue can help fund different businesses that you want to start or different products and services that you want to launch or maybe a food and beverage product and service, which you need because you need CP uh U PC codes, maybe you need to start another website.

But there are also different strategies and tools and websites um and payment processors that you can use that actually don't cost money. Um We don't have time to get into that today. But the there are a lot of different strategies that come with the smart financing framework essentially, which is why it's something great to pursue because not everyone has all the information ideas and things that they need on their own in order to move to the next level.

Um Just to quickly wrap up here, some other things that you want to think about and planning your pricing, use an Excel spreadsheet to plan your pricing market prices so that you're just not going out on a whim and just setting prices, but keeping track of everything, have a plan, implement it and monitor your plan essentially is what you want to do.

Um Hopefully you can still see me and hear me. I'm gonna stop screen sharing, but this in a nutshell is a smart financing model and how to get your business online. Of course, there are ways to do this quickly, um and get up and running fast and that's what we do and teach at investment forms that I work with. Um and all of that in a nutshell. I know that was kind of a lot and I went very fast, but actually there is sanity to it and there is organization to it and it's not all over the place. But briefly that talks about digital, digital strategy, getting up and running. And of course, there are some platforms out there that are free um that you can use and a lot of different techniques and tools that I teach people that are coming from backgrounds that I came from with no money. Um Either homelessness, being unemployed, being laid off different things that you can use. We also have different strategies and tools you can use if you work in corporate and you're looking to do innovation um for different revenue streams. Um Let's see. Yes. Well, I put the link to the quiz inside of the document which is in PDF. Let me see if I can copy and paste. I might not be able to copy and paste. I'm not sure I'll be able to copy and paste.

If you want, everyone can start putting their questions in the chat or you cannot meet yourself and ask the question. Yes, you can't click on the link that essentially wraps up the pre up the presentation. And now I'm just looking for the link for all of you. There's two links um in the quiz, I can't copy and paste it, but maybe I can read it human metrics.com/entrepreneur quiz. Um I'll say it again here as I'm typing it in www dot human metrics.com backslash entrepreneur back. Let me know if you can click on the link that I posted in the chat. Yes, I will share. Ok, great. So you have the link to the quiz. So the quiz, you did find it Mary and I did post my linkedin. Ok, great. So, OK, great. So it does work. So I did post my linkedin just in case you have more questions after this session, but I believe on the replay. Um It, I didn't go through the screens very fast, so it should show the screen. Ok, great. You did find it. So it should show the screen with the links at the bottom on that particular slide when you're watching the replay to the session. Um Let's see other questions. So we have the quiz. I posted my linkedin, the documents. OK? The document was blurred but you have the link now. Yes, you're welcome your name. I know that's a lot of information that I'm giving. Um And there is like I said, there's organization to this so that you're not going at it alone.

And so that it doesn't seem overwhelming, but there is um strategy to all of this so that you can be successful at your entrepreneurial idea. If this is something that you're thinking about going into or if you're in corporate and you're trying to innovate for different revenue streams.

Yes, I will, I will just go ahead and send you a request. You're welcome. And so if you have questions? Ok, great. Thank you for posting that in the chat. Um I don't think the chat is clickable. I think it's things might only be clickable if we're posting in the Q and A section. Let's see. Did anyone post any questions in the Q and A section? No questions there. They're all in the chat. Does anyone have any questions about like any of the revenue frameworks or anything I talked about about digital strategy going online? What do you think about launching online due to COVID-19? I know in some countries. Um The culture is brick and mortar, but we really do need to start thinking about digital transformation and digital strategy. Um Even with the variations of different diseases that are coming out, we just don't know what the future holds. So you wanna be ready um for anything to be able to generate revenue and plan for the worst essentially, but hope for the best and rodeo. So I think I sent you a request. So hopefully that works. I just typed it in because I don't think you can click on anything inside of this platform. Um I think that about wraps up our session since we had a few additional minutes at the beginning.

And if you wanna post your linkedin in the chat, I believe on mine. It has like a um email on it. So I'll have to send you a request which I'm sending to folks now. So I think that about wraps up our session. You're welcome Bailey. Um Yes. So going online, you know, entrepreneurship ideas you want to start thinking about and even not even just entrepreneurship just in general with whatever you're doing, think about, how can you place things online? Um And it's not meant to be a barrier because we need to do business online.

We even shop online. You're welcome, Anna, we even shop online if you think about it. And actually, we've been shopping online for a long time. Um I'm not sure I wanted to post my email inside of the chat because I think the forum is public and it'll also be public on the replay. But what I'm doing now is I'm just sending requests to each individual that po that are posting there links and that was for liberty that asked that question. Ok, great. Yes. Um The other thing is if it won't let you click on that, you can actually follow me on linkedin and it'll send me a message so I can see you and then send you a request if it doesn't work. But I think that wraps up our session. I don't want to take too long just in case we're about 50 minutes in if there are any additional questions. Ok, great. Thank you. If there are any additional questions just um let me know uh linkedin and I will answer all of your questions, Thea Jacobs Trina, any questions for me? You're welcome everyone. So, um everyone, thank you for attending this session.

Please do watch the replay if you have questions and you can contact me individually. So that wraps up our session for today. Um I look forward to seeing you all soon another time. Have a great afternoon, everyone.