While technology companies are at the forefront of innovation, an over-reliance on technological solutions for breastfeeding support (e.g., apps) can overlook the need for human touch and empathy in support systems. *Solution*: While technology can facilitate support networks and resources, ensuring there are human elements like peer support groups or access to lactation consultants can provide the necessary emotional and practical support.

While technology companies are at the forefront of innovation, an over-reliance on technological solutions for breastfeeding support (e.g., apps) can overlook the need for human touch and empathy in support systems. *Solution*: While technology can facilitate support networks and resources, ensuring there are human elements like peer support groups or access to lactation consultants can provide the necessary emotional and practical support.

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