Session: All About You: Unleashing the Power of Personal Branding
Whether you’re freelancing, starting a new company, or working for others, developing your personal brand is important not only to your personal success, but to the success of the places you work and volunteer.
It’s 2024, and you work in tech - so, of course, your information is on the web. You probably have at least one social media account. And you’re on a business About Us page. And maybe you also have a blog. Or volunteer somewhere (or multiple places).
So you have a brand out there already. But what does it look like? Is it well-organized? Does it lead to the places you want it to? Does it represent you well? Or is it a chaotic mess of whatever pops into your head at any given moment?
There’s a strategy to building a brand that helps you get ahead - and in turn helps any organization you’re attached to, whether that’s your own or not.
This talk will outline how to put together a strategy to help you move ahead with building a brand that will lead to higher success.
Bio
Michelle Frechette is the Director of Community Engagement for StellarWP at Liquid Web.
In addition to her work at StellarWP, Michelle is the Podcast Barista at WPCoffeeTalk.com, cofounder of underrepresentedintech.com, creator of WPSpeakers.com creator of wpcareerpages.com, the Executive Director at PostStatus.com, co-host of the WPMotivate podcast, co-host of the Audacity Marketing podcast, host of the WP Constellations podcast, author, and a frequent organizer and speaker at WordPress events.
Michelle lives outside of Rochester, NY where she’s an avid nature photographer. You can learn more about Michelle at meetmichelle.online.