Session: Modeling an Ethical Data Culture
We rely on data to run all parts of our business: forecast growth, determine resourcing, improving product offerings, measure performance, and so much more. But do our coworkers and / or employees have the skills and tools to use that data, and as important, do they know how to use that data ethically? As women, we have likely experienced the impact of inequitable data systems and so we have a responsibility to model ethical data practices. This talk will cover what an ethical data culture consists of, how we model ethical data practices, and how being an ethical data user can also improve business outcomes.
Bio
Cindy Lin (she/they) is a technology professional that believes that data and human connection can drive both powerful change within companies and adoption with their customers. Their career started in manufacturing, translating tangible processes into data points that were analyzed. After pivoting into software, Cindy developed data strategies and critical business tools for numerous industries in both professional and volunteer capacities in Product Management and Business Intelligence roles. Her past companies include HopSkipDrive, TSIA, Victorious, and Avery Dennison. Cindy currently helps companies empower employees through strong internal data cultures and retain customers with sticky data products at Cindy Lin Consulting, LLC.