Margaret-Ann
Seger
Head of Product at Statsig
"How to Make the Case for Experimentation in your Organization"
"How to Make the Case for Experimentation in your Organization"
24 - 2:30 PM EDT/New York (See in local time)
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04/24/2024 2:30 PM
04/24/2024 02:50 PM
America/New_York
#WTGC2024
"How to Make the Case for Experimentation in your Organization"
#WTGC2024
"How to Make the Case for Experimentation in your Organization"
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"How to Make the Case for Experimentation in your Organization"
"How to Make the Case for Experimentation in your Organization"
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Session: How to Make the Case for Experimentation in your Organization
ntroducing a culture of experimentation can sometimes feel like an up-hill battle. Not enough time, too much work to implement, risk of holding back revenue or growth-driving features; these are all arguments we’ve heard to skip testing a new feature and fast forward to launch.Margaret-Ann Seger, Head of Product at Statsig, will cover the top arguments against experimenting and how to combat them. Learn how to build a culture of experimentation from the ground-up within your team and start reaping the benefits of true data-driven development.
Key Takeaways
- Experimentation culture
- Best practices in product development
- How to navigate the jump from big tech to a small startup in product
Bio
Margaret-Ann is a seasoned product leader with experience spanning large organizations like Facebook and Uber, through to small startups like Statsig where she leads the Product team today. Margaret-Ann has traditionally focused on Product Growth, starting her career on Instagram's growth team post-Facebook acquisition and moving to Uber to drive growth efforts during the company's peak international expansion period. These days, Margaret-Ann has been applying her Product Growth playbook at Statsig, the #1 experimentation and feature management platform. Outside of work Margaret-Ann enjoys soaking up everything the Pacific Northwest has to offer, whether it be hiking, biking, swimming, or a combination of all three.