Ethnographic research involves observing and interviewing women in their natural settings, offering a deep, qualitative understanding of their behaviors, needs, and preferences. By immersing themselves in the daily lives of women, researchers can uncover insights that traditional surveys and focus groups might miss.

Ethnographic research involves observing and interviewing women in their natural settings, offering a deep, qualitative understanding of their behaviors, needs, and preferences. By immersing themselves in the daily lives of women, researchers can uncover insights that traditional surveys and focus groups might miss.

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