Session: Regenerative business: Embedding ethics and inclusion in workplaces, products, and services
In the name of efficiency, organizations divide their employee and customer experience into silos: HR is responsible for the workplace, R&D creates products based on ideal average personas, and service teams manage the mismatch of expectations between those products and existing customers. This results in employees disengaged, users inadvertently excluded, and the dilution of responsibility for unintended outcomes.
What would it look like if businesses, with an eye on sustainability, asked ourselves instead: what are we leaving this planet?
In this session, I’ll share a framework to design regenerative employee, user, and customer experiences where ethical principles and inclusivity reunite our decision-making.
Bio
Dr. Patricia Gestoso is a scientific services leader and a diversity, inclusion, and ethics tech evangelist.
Through her career as global head of scientific support, training, and services at Dassault Systèmes, Patricia has worked with Fortune 500 Life Sciences and Materials companies worldwide to build, deliver, and maintain science-based virtual solutions. She has spearheaded numerous diversity and inclusion initiatives in tech and she’s the winner of the 2020 Women in Tech Changemakers award.
Patricia advises companies, NGOs, and governmental organizations on the topics of technology, science, diversity and inclusion, data analytics, and customer success.
She believes that ethical and inclusive technology is an enabler for regenerative innovation and world-class customer experiences. She uses storytelling, data, visualization, co-creation, and digital applications to drive systemic change in workplaces, products, and services.