Better Resource Allocation

By analyzing customer data, e-commerce businesses can identify the most profitable channels, customer segments, and products. This allows for smarter allocation of marketing resources to areas with the highest return on investment, ensuring that spending contributes directly to business growth.

By analyzing customer data, e-commerce businesses can identify the most profitable channels, customer segments, and products. This allows for smarter allocation of marketing resources to areas with the highest return on investment, ensuring that spending contributes directly to business growth.

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E-Commerce Marketing Strategies

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