Anastasia Rivodeaux - Meet me at the intersection of Impact & Profit

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When Profit Meets Impact: Creating Sustainable and Fulfilling Businesses

Hello, and thank you for joining. My name is Nasta Criado, a managing partner at Get Funded Tools. Today, we are going to talk about an interesting and dear topic to my heart, intertwining profitability and positive impact in businesses.

Choosing Between Profit and Impact

How would you invest your first million dollars? Perhaps you would put it into an investment with potential less return but with a positive impact, or maybe you would choose a high-return deal void of any impact. Maybe you would even opt to buy a Lamborghini instead. This intriguing question recently asked on LinkedIn elicited different responses. However, the most interesting take is that of a few respondents who queried the opposing nature of these options.

Do Good or Get Rich: Two Types of Founders

When we look deeper, we discover there are generally two types of founders and investors: those who want to do good and those who aim to get rich. Do good founders focus on creating a positive impact, often overlooking the importance of a viable business model and monetary returns. Get rich founders prioritize financial gains, yet often find something missing in their pursuit of wealth. The question that has been hanging in the air for the past century is whether we should do good or get rich. But why can't we aim for both?

Doing good and getting rich are not mutually exclusive. Impact funds have been overperforming by almost 50% in returns when compared to regular venture funds. Impact investment is attracting a lot of attention, thanks to its high returns and another underlying return that regular investment cannot offer - fulfillment.

Profit, Impact and Fulfillment: The Future of Businesses

  • Fulfillment is something that money or wealth cannot conjure. When you run or invest in an impact-positive company, what you get in return is a profound sense of fulfillment.
  • Charlie Hartwell, an exceptional investor from Bridge Builders, is among the growing number of investors who value profit alongside positive impact. His fund invests in profit-driven, impact-focused companies that promote sustainable business models, achievable return on investments, and ultimately, bring fulfillment.
  • Investors are now shifting their focus to sustainable business models, profitable returns, and the positive impact of their investments. The goal is to create sustainable businesses and lifestyles where profit meets impact.

It's an exciting era as we see more investors like Charlie Hartwell coming to the forefront. They are committed to the intersection of profitability and impact to achieve business sustainability. And as we move forward, remember one thing: doing good not only makes you rich but most importantly, fulfilled.

Drop any questions in the comments and let’s chat more. If you’re a startup or a fund manager looking for assistance with fundraising operations, feel free to reach out to us at Get Funded Tools. Here, we celebrate incredible technology and the people at the cutting edge of tech pushing valuations forward and improving the quality of life for everyone.


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