About the role Now is an exciting time to join Product Marketing at Checkout.com. Our vision for the payments market is huge, and our Product team are working on a range of exciting developments. But to realise this opportunity, we need to couple crisp value proposition development with seamless product launches, underpinned by a deep understanding of the problems that we are solving for customers. We’re now looking for a Senior Product Marketer to manage all requirements for our Core Payments offering. Partnering with the Product teams at every stage of the product lifecycle to drive growth, this role will focus on optimising the usage and uptake of our Payments product. Key Responsibilities - Lead Product Marketing for our Core Product: Partner with the Product teams to become the Product Marketing expert for our Payments product - Customer insights: Support roadmap development and prioritisation by gathering and synthesizing customer insights to inform roadmaps - Roadmaps for Commercial teams: Work with the Product and broader Product Marketing team to ensure Commercial teams understand and can communicate as appropriate the roadmap for core products, both in terms of longer term strategic vision and medium term launch schedule - New product and feature GTM: Work alongside Product teams to take new products and features to market. Craft go-to-market strategies for releases, and partner with Marketing on launch plans to drive adoption and growth - Product lifecycle: Partner with Product teams to support ongoing optimisation and monetisation opportunities Value proposition messaging: Create strong value messaging for our core product that resonates with key personas and target segments - Collateral creation and enablement: Build and maintain a library of materials (datasheets, pitch decks, competitor intelligence) to support Commercial team messaging and conversations, and enable teams to use them effectively
- At least 4 years experience in Product Marketing working closely with Product teams to take products to market and optimise them throughout the lifecycle - Experience in a fast growth B2B technology company - Demonstrable experience of crafting go-to-market plans and driving them forward for effective product launches - Clear understanding of the role of customer insight in go-to-market planning and how to use insights to inform product roadmaps - Experience of crafting crisp and targeted value propositions that resonate with target audiences - Experience of working with Sales teams to ensure that they have the knowledge and materials to effectively communicate the value of a product offering - Naturally strong written and verbal communicator with the ability to spot inconsistencies or gaps and fix them - Able to juggle multiple plates and keep projects on track or pivot to accommodate changing priorities while interacting with stakeholders
