Ivana
Ciric
Director of Product at Thoughtworks
" The AI Advantage: Empowering teams to build better products together"
" The AI Advantage: Empowering teams to build better products together"
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Session: The AI Advantage: Empowering teams to build better products together
As more GenAI tools are integrated into our favourite products, it is becoming impossible to work without being exposed to AI in some form. Although AI tools offer unprecedented opportunities to innovate, this revolution also has the potential to completely change how we collaborate. We'll cover what you need to know about the impact of using AI tools on product builders, ways to harness them to build better products, and most importantly how to maximize the potential of the emerging AI-human hybrid workforce.Key Takeaways
- Harnessing AI for Better Products: Effectively leveraging AI tools can enhance end to end product development, from inception to post-launch support, leading to the creation of superior products.
- Challenges Accompany Benefits: While AI brings numerous benefits, it also introduces various challenges that need to be addressed to fully capitalize on its potential.
- Impact on Product Builders: Understanding the impact of AI tools on product builders is crucial, as it can shape our product decisions and our product development methods, including how product teams connect with each other.
- Maximizing AI-Human Collaboration: The emerging AI-human hybrid workforce offers significant potential, and strategies should be developed to maximize the collaborative efforts between AI and human workers for optimal results.
Bio
As the Director of Product, Practice at Thoughtworks, Ivana is at the helm of product strategy and delivery across diverse industries including Commodities, Automotive, Travel, and Consumer Electronics. Her skill in developing forward-thinking 0-1 software products, ranging from ML platforms to immersive retail experiences, has resulted in delightful products for millions of users and revenue growth for her clients. Her leadership style blends extensive coaching experience with a passion for evolving Product practices. Ivana is more than a strategist; she's a mentor and catalyst, dedicated to nurturing outstanding talent in product building and innovation. Her commitment to fostering safe, inclusive, and learning-centric environments has redefined team performance at Thoughtworks. Ivana's influence extends beyond Thoughtworks - her insights have shaped numerous programs and initiatives in the Product community.