Session: How to Raise Funding When You're Not a "Tech Bro"
If you've founded a technology startup, chances are you'll have to eventually raise funding. How do female leaders navigate appealing to investors when they don't fit the mold of a male, technical, Silicon Valley entrepreneur? This talk will cover how to rise beyond the stereotype , raise capital in the male dominated tech world, and use your background and story to your advantage.
Bio
Sarah Chung is the founder and CEO of Landing International, a B2B technology platform unlocking retail success for indie and minority-owned beauty brands. A beauty industry veteran since 2003, Sarah is a sought-after expert and trusted advisor to beauty retailers across North America. Since starting Landing in 2014, Sarah has launched over 200 emerging brands into retail doors, resulting in over $40 million in retail sales. Sarah was recently named one of Inc. Magazine’s Top 100 Female Founders of 2021 for her work in utilizing technology to diversify the beauty industry.
Sarah started Landing with the simple belief that technology is the key to creating greater diversity in beauty and beyond. Landing’s B2B SaaS offerings and platform were developed to empower emerging brands to grow their businesses with the same opportunities available to larger brands–unlocking access to information and tools they need to connect with major retailers and succeed in business
By using technology to create efficiencies for emerging beauty brands, Landing International levels the retail playing field, supporting greater brand diversity by championing indie, minority-owned and mission-driven brands committed to advancing innovation, representation, and ethical business.