Sustainability is an area where both generations show concern, but millennial women are especially vocal about leveraging technology to fight climate change, from renewable energy apps to sustainable shopping platforms. Gen X women are likely to support these initiatives but may focus more on reducing personal tech waste and being mindful of consumption.

Sustainability is an area where both generations show concern, but millennial women are especially vocal about leveraging technology to fight climate change, from renewable energy apps to sustainable shopping platforms. Gen X women are likely to support these initiatives but may focus more on reducing personal tech waste and being mindful of consumption.

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