Team Lead Marketing and Data Solutions

About Springer Nature Group

Springer Nature opens the doors to discovery for researchers, educators, clinicians and other professionals. Every day, around the globe, our imprints, books, journals, platforms and technology solutions reach millions of people. For over 175 years our brands and imprints have been a trusted source of knowledge to these communities and today, more than ever, we see it as our responsibility to ensure that fundamental knowledge can be found, verified, understood and used by our communities – enabling them to improve outcomes, make progress, and benefit the generations that follow.

About the Role

We are seeking a Team Lead - Marketing Technology and Data Solutions being part of Springer Nature Technology. In this role, you will be responsible for driving the role out, continues improvement and innovation of applications, data- and technology products within our global MarTech stack.  

You will partner with marketing stakeholders to help them achieve ambitious goals by leveraging a suite of state-of-the-art solutions, including Braze, Segment, HubSpot, as well as in-house data products built on GCP/GBQ and custom-developed applications.Are you a passionate Leader with a background in data engineering, full-stack- and MarTech applications? If you thrive in a dynamic environment, excel in collaborative teams, and are eager to contribute to a cutting-edge MarTech stack, we want to hear from you!

If you’re ready to embrace new challenges, drive innovation, and work on impactful projects that shape the digital marketing landscape, we encourage you to apply. Join our team and play a pivotal role in shaping the future of marketing technology at Springer Nature.

Responsibilities:

• Lead, mentor, grow and manage a cross-functional team of developers, data engineers, scrum masters and MarTech architects

• Assume responsibility for creating an inspiring team environment with an open communication culture

• Be responsible for recruiting and team health

• Work closely with marketing, product, and IT teams to define project requirements and ensure successful delivery, while demonstrating active stakeholder management

• Evaluate, implement and improve MarTech applications (including both vendor-based solutions and in-house developments) data products, and additional tooling to support a scalable and robust MarTech stack while balancing leadership and hands-on work

• Ensure adherence to (architectural) best practices, coding standards, and quality control across all projects

• Define the technical roadmap in collaboration with stakeholders, identifying new opportunities and optimizing existing workflows

• Champion data privacy and compliance best practices across systems and data pipelines.

• Apply quality controls and data monitoring, to ensure data consistency, accuracy, and integration across platforms

What you will be doing:

Within 3 Months you will:

• Get to know the team, the stakeholders and Springer Nature

• Learn about the teams' processes and ceremonies

• Get familiar with our MarTech stack and the processes we run

• Dive into the running projects and start contributing

By 3-6 months you will:

• Upskill the team through training and mentorship; Establish feedback loops with the team for continuous improvement

• Take over and shape the MarTech roadmap aligned with marketing- and company objectives

• Review coding standards, best practices, workflows and ways of working

• Drive initiatives/projects which enhance the MarTech stack

By 6-12 months you will:

• Foster a culture of engineering excellence and innovation within the team

• Promote collaboration, continuous learning, and knowledge sharing across the organization.

• Implement scalable systems and processes to support growing marketing needs and to elevate the organization's MarTech maturity

• Apply active stakeholder management and take active participation in the strategy process

Qualifications:

• Bachelor’s degree in computer science, data engineering, information systems, or a related field

• 8+ years of experience in technology roles, with at least 3 years in a lead or managerial position overseeing cross-functional teams

• Strong knowledge of MarTech platforms and processes

• Excellent leadership, mentorship, and interpersonal communication skills

• Strong problem-solving abilities with a strategic, solutions-oriented mindset

• Ability to thrive in a fast-paced environment, balancing multiple projects and deadlines

• Experience in facilitating workshops and agile frameworks

• Experience in defining complex landscape architectures

• Proven expertise in full-stack development, data engineering or other engineering experience is a plus

• Familiarity with cloud platforms (AWS, GCP, or Azure) and dev ops processes is a plus

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