Understanding and presenting the Customer Acquisition Cost is vital for women entrepreneurs. It reveals how efficiently a company can attract new customers. A lower CAC compared to the average customer value (ACV) or lifetime value (LTV) indicates a sustainable business model that can scale effectively.

Understanding and presenting the Customer Acquisition Cost is vital for women entrepreneurs. It reveals how efficiently a company can attract new customers. A lower CAC compared to the average customer value (ACV) or lifetime value (LTV) indicates a sustainable business model that can scale effectively.

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