Session: Leverage Diversity to Drive Data Initiatives: Digital Transformations in the Face of Opposition
Launching a successful digital initiative requires more than just a great idea—it demands buy-in from stakeholders across the organization. But how do you gain widespread support, especially from those who may resist change? In this session, we’ll explore proven strategies for building consensus and turning objectors into advocates. We’ll dive into the psychology behind resistance to digital transformation and how to address common concerns such as fear of disruption, job security, and unfamiliarity with new technologies. You’ll learn how to engage key stakeholders early, communicate the value of the initiative in ways that resonate with different audiences, and build a coalition of champions who drive the initiative forward. Attendees will leave with practical tools to not only overcome objections but also convert skeptics into allies, ensuring the long-term success of their digital transformations.
Bio
Alicia Kimiagarov is the Senior Manager of Data & Analytics at Cerrowire, a US manufacturing company, where she spearheads the implementation of data strategy across multiple states and manages large-scale data architecture initiatives. Her previous experience at Raytheon Technologies, one of the largest US aerospace and defense contractors, includes directing data governance processes between three countries and fourteen Strategic Business Units of the Global Strategic Sourcing group.
She has a Master’s of Business Administration from the University of Florida, a Bachelor’s of Science in Psychology from Florida Atlantic University, and a Data Science Certification from the Stevens Institute of Technology.
Alicia is on the advisory board of Mozisha, a technology firm that develops data & AI talent in Africa. When not speaking or advising, she advocates for ethical data practices and contributes to organizations advancing women in technology. As time allows, she also consults for the United Nations on data strategy to support their Sustainable Development Goals (SDGs).